Sales Manager at One of the Successful Consumer Goods Distribution Companies in Vientiane, Laos

Job Description

Sales Manager at One of the Successful Consumer Goods Distribution Companies in Vientiane, Laos

• Key leadership role in driving sales growth and market penetration across diverse product categories
• Up to 15,000,000 LAK per month

The Role

The ideal candidate will demonstrate strong commercial acumen, hands-on experience in sales management, and the ability to lead high-performing teams to deliver sustainable revenue growth within the consumer goods distribution sector

About the Company

The ideal candidate will demonstrate strong commercial acumen, hands-on experience in sales management, and the ability to lead high-performing teams to deliver sustainable revenue growth within the consumer goods distribution sector

Description

• Develop and execute comprehensive sales strategies aligned with market demand, distribution channels, and category growth opportunities
• Drive revenue expansion through effective trade marketing, promotional planning, and retail execution across key accounts and general trade markets
• Manage, mentor, and motivate sales teams to achieve monthly and annual targets while ensuring high standards of performance and accountability
• Build and maintain strong relationships with distributors, retailers, and strategic partners to secure long-term business opportunities and enhance market share
• Analyze market intelligence, competitor activities, and sales performance data to optimize go-to-market strategies and improve operational efficiency
• Report directly to the Country Sales Director, ensuring seamless alignment between field execution and organizational objectives

Requirements

• Minimum 7–10 years of experience in sales or business development within the consumer goods or FMCG industry, including at least 3 years in a managerial capacity
• Bachelor’s degree in Business Administration, Marketing, or related discipline; MBA preferred
• Strong command of English and local language to effectively communicate across diverse stakeholders
• Proven expertise in distributor management, trade marketing, and sales forecasting supported by data-driven decision-making
• Demonstrated leadership skills with a track record of managing field sales teams, implementing sales automation tools, and driving high-volume distribution networks

Benefits

Up to 3 months Performance Bonus + Telephone + Other Allowances

Career Growth Opportunities 

A great opportunity to advance into a senior commercial leadership role and gain exposure to regional market expansion projects within the consumer goods sector